Check out this piece by Senior Vice President Maria Boos on tips on how to master the art of announcing unwelcome news.
Unveiling Unwelcome News
September 21, 2023
Tag Archives: customer experience
Lazy, Legal, and the Default Language: Flipping the Mindset on Customer Communications
June 14, 2023
In this episode of HearSay, Senior Vice President Maria Boos shares her insights on the impact of customer communications, why so many companies struggle to get them right, and how to make them work for you, not against you.
Bridging the Great Divide
June 8, 2023
When you bridge the divide between marketing and transactional communications, the opportunities multiply. Good customer communications not only allow you to consistently deliver on your brand promise, they can also deepen customer relationships and reduce service costs. Done right, there are no more “necessary evils.” All communications can help build your brand and drive business results.