In the season finale of HearSay, we discuss the language moments that defined politics, culture, and business in 2024 and what they might mean for 2025.
The Language Moments of 2024
December 22, 2024
Tag Archives: language
From Buzzwords to Meaning
December 10, 2024
In this episode of HearSay, Lee Carter, Maria Boos, and guest Rajni Samavedam, CEO of Rabin Martin, delve into why it’s important to go beyond corporate social responsibility, how to measure impact without the numbers, and actionable ways to reframe the story for success.
LIVE: Lessons from the 2024 Campaign Trail
November 21, 2024
This special live episode of HearSay will help you make sense of the election so you can thrive in these post-election days, with lessons from both sides that you can leverage for your own work.
Misinformation: How words shape perceptions
October 17, 2024
In this episode of HearSay, Partners Michael Maslansky, Lee Hartley Carter, and Katie Cronen navigate the complex terrain of “bad facts” in messaging—a topic that is as timely as it is uncomfortable.
Navigating Innovation: Selling the new in tech and beyond
May 23, 2024
In this episode, we dissect the challenges of selling innovation whether you are selling enterprise technology, a new investment product, or plant-based meat. Through compelling examples and practical insights, the episode provides valuable guidance for navigating the complexities of selling innovation in today’s dynamic market landscape.
The Price of Life: Shifting Perceptions of Pharmaceuticals
April 18, 2024
In this episode, CEO Michael Maslansky, and Partners Lee Carter and Katie Cronen delve into the pharmaceutical industry’s enduring reputation struggles and propose strategies for reshaping the industry’s narrative.
The Language of the Candidates
March 27, 2024
In this new episode of HearSay, Lee Carter and Ben Feller look at what the two presidential candidates are saying, what’s important about it – and what people should be listening for in the political months ahead.
The Real Cost of Corporate Speak
March 14, 2024
In this episode of Hearsay, Michael Maslansky, Lee Carter, and Ben Feller explore different moments of crisis and share their insights on what the challenges of corporate speak are, what it cost corporations that do nothing, and the different solutions to manage a crisis.
Framing an Organization’s Mission with Theirworld
February 21, 2024
Lee Carter, Ben Feller, Will Howard, and podcast guest Justin van Fleet from Theirworld talk through the process we go through in framing an organization’s mission and impact in a way that ensures you’re heard the right way.
The LVIII Superbowl Ads
February 14, 2024
Join Lee Carter, Keith Yazmir, and Will Howard in this special episode of HearSay as they delve into the world of Super Bowl ads. They debate which ads truly stood out, not just in terms of popularity but in their messaging impact.