Tag Archives: language strategy

International Vaccine Passport Language Strategy

September 27, 2021

As we enter the second autumn of the Covid-19 pandemic, governments continue to seek ways to encourage people to follow protective measures. And while debates rage around the justification – and legality – of government-imposed mandates, the idea of some sort of vaccine passport seems to have caught on in many parts of the world.

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Your sustainability story, sans buzzwords

July 9, 2021

When done right, an effective sustainability story can strengthen your business by uniting employees, customers, and shareholders around a common goal. To craft a sustainability story that resonates with employees and consumers, it’s critical to translate your sustainability story into simpler language. Here’s how you can start.

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