Tag Archives: politics

Democrats are still lost

July 31, 2025

The path forward for the Democratic Party has been debated on the left and the right since last Election Day. In her latest piece for FoxNews.com, Lee Carter says that path is now clear—if the party is willing to learn from its own, and from its greatest rival.

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Why Elon Musk’s America Party is failing at effective political messaging.

July 15, 2025

Can a third political party in America ever work? Elon Musk thinks so. But according to Michael Maslansky (who worked for one of the most successful third parties ever: remember Ross Perot?), building a third party is one of the hardest jobs in politics… and making it work starts with the right language. In this piece for FoxNews.com, Michael shares how Musk’s idea for an “America Party” is a case study in how NOT to build trust through language.

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Why every word counts

July 1, 2025

In her latest piece for FoxNews.com, Lee Carter reflects on how in moments of crisis—like the recent strikes on Iran nuclear sites—language is not just a reflection of reality, but a force that shapes it. The words we choose, the narratives we construct, and the labels we apply, determine not just how we understand the present, but how we imagine the future.

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The solution to our political divide is within each of us

June 23, 2025

In this thoughtful op-ed piece for FoxNews.com, Lee Carter reflects on what it might take to truly connect with those on the other side—and how to begin to bridge the deep divide that exists in America today. Instead of assuming the worst about each other, what might happen if we stop looking for enemies and start looking for common ground?

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Five Corporate Communication Strategies that Won’t Work in 2025

March 3, 2025
blue box with white text saying, Five Corporate Communication Strategies that won't Work in 2025

Change and disruption are the name of the game, whether it’s coming from the new administration or from forces on the other side rallying against big business and capitalism. In this thought piece by President and Partner Lee Carter, she outlines five approaches that are no longer effective and offers guidance on how to communicate successfully in this evolving environment.

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From Populism to Purpose: Redefining your business narratives

February 6, 2025

Welcome back to a new season of HearSay! In this episode, CEO Michael Maslansky and President and Partner, Lee Carter delve into the complexities of communication strategies under the Trump administration. With public trust at an all-time low, companies must redefine their messaging to connect authentically with audiences, avoid becoming targets of political and social backlash, and stay aligned with national narratives. Listen here!

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