Elections always teach us something, if we’re listening. And this year serves as a masterclass in communication—from both candidates—according to Lee Carter. Read her latest thought piece for ten key lessons from this election cycle to help you communicate more effectively.
INSIGHTS FROM
THE TEAM
Our take on the most, and least,
effective communication
The 2024 U.S. presidential campaign had so many moments, from silly… to serious… to downright shocking. In this video compilation we identify the true language moments – those words and phrases that really shaped the election by how they made people listen, care, and act.
Over the last 18 months, maslansky + partners has delved deeply into consumer and investor expectations around Environmental, Social, and Governance (ESG) issues. Our latest round of research, conducted in late August and early September 2024, surveyed 2,000 U.S. consumers to understand how political shifts—specifically a Trump or Harris presidency—might influence expectations for corporate climate action in 2025.
Vice President Harris hit some of the key notes she needed to hit in her closing argument to America on Tuesday night. In this piece for FoxNews.com, Lee Carter shares 5 reasons why her speech may give her the needed win.
In this piece for Fox News, m+p President Lee Carter explores how political rhetoric is more charged than ever, with some getting a pass while others face backlash. She looks at how language carries significant weight, and how we interpret that language fundamentally shapes our perceptions of candidates. One thing is certain: authenticity is essential to trust.
How are the presidential candidates shifting their messaging in these final days on the campaign trail? Lee Carter questions Harris’ choice to increasingly focus on the threat of Donald Trump and his outrageous statements as opposed to her own candidacy and what she brings to the table. As Lee states, “You can always tell who’s winning by who’s reacting the most.”
In this episode of HearSay, Partners Michael Maslansky, Lee Hartley Carter, and Katie Cronen navigate the complex terrain of “bad facts” in messaging—a topic that is as timely as it is uncomfortable.
Which candidate is the real agent of change in this presidential election? Lee Carter joined John Berman Tuesday morning on CNN News Central for some election language analysis… including how voters are more likely to see Harris as the change candidate and how her messaging is working to shape this perception, especially among undecided voters.