In this episode of Hearsay, Michael Maslansky, Lee Carter, and Ben Feller explore different moments of crisis and share their insights on what the challenges of corporate speak are, what it cost corporations that do nothing, and the different solutions to manage a crisis.
INSIGHTS FROM
THE TEAM
Our take on the most, and least,
effective communication
Check out VP Maria Boos’s quick, sharp review of AT&T’s crisis response messaging after the service outage: what they did right, and where they went wrong by not focusing on four classic crisis communications principles.
Check out our latest m+p Language Lesson, a short video with smart insights about communicating more effectively.
Lee Carter, Ben Feller, Will Howard, and podcast guest Justin van Fleet from Theirworld talk through the process we go through in framing an organization’s mission and impact in a way that ensures you’re heard the right way.
Sometimes the only difference between you and your competition is language. But how do you create the unique language that’ll change the game for you and help you win in the marketplace?
Lee Carter has captured the mood of the country as it relates to Taylor & Travis in a compelling new piece, “The Taylor Swift Effect.” Read how America’s newest high-profile romance just might be reflecting the worst of American politics.