Lee Carter joins Market Domination to analyze why American voters chose Trump and discuss the campaign rhetoric during the US presidential election.
The two reasons why voters sided with Trump
November 7, 2024
Author Archives: Randy Kershner
5 reasons why Kamala Harris’ closing argument may give her a win
October 31, 2024
Vice President Harris hit some of the key notes she needed to hit in her closing argument to America on Tuesday night. In this piece for FoxNews.com, Lee Carter shares 5 reasons why her speech may give her the needed win.
From Biden’s ‘garbage’ to Trump’s ‘losers.’
October 31, 2024
In this piece for Fox News, m+p President Lee Carter explores how political rhetoric is more charged than ever, with some getting a pass while others face backlash. She looks at how language carries significant weight, and how we interpret that language fundamentally shapes our perceptions of candidates. One thing is certain: authenticity is essential to trust.
Misinformation: How words shape perceptions
October 17, 2024
In this episode of HearSay, Partners Michael Maslansky, Lee Hartley Carter, and Katie Cronen navigate the complex terrain of “bad facts” in messaging—a topic that is as timely as it is uncomfortable.
Bridging the Patient-Doctor Language Gap
October 8, 2024
m+p Vice President Madeleine Neider emphasizes the importance of effective communication in healthcare. Highlighting the need for patients to use language that resonates with both them and their doctors to ensure clear and efficient dialogue, she introduces our new Sync methodology, the latest in patient dialogue research, to ensure what a patient says is what their doctor hears.
The Language Moments of the DNC — and Why They Matter
August 26, 2024
There were a lot of takeaways from the DNC. We were listening for the key Language Moments—unique phrases, interesting words, and strategic messaging that stood out, defined the convention and the candidates, and just might end up shaping election outcomes. These are the Top Language Moments of the DNC.
The Strategy Behind the Language of the Democratic National Convention
August 23, 2024
Democrats had a big challenge for this year’s DNC: reintroduce Kamala Harris to the American public and redefine the party’s vision for the future. It was an opportunity to reframe and reshape their entire campaign narrative. We analyzed their strategic shifts in language and messaging—and how it transformed the voice of their campaign.
New study shows investors see climate as critical to business performance
August 13, 2024
Do investors care about climate? Do they expect companies to act on it—and do they see it as an investment opportunity? Find answers from our research, in this thought-provoking piece from Michael Maslanksy and Will Howard, published on Harvard Business Review.org.
Language Moments of 2023
August 13, 2024
Language moments shape the year – those unique phrases and words, enduring quotes, and topics of conversation that suddenly seem to appear everywhere. They capture our imagination and change the way we think or talk about a person, issue, or event – and maybe even define how we remember them.
The power of choosing your words wisely
August 13, 2024
In economics and politics, using the right words is important. Financial Times spotlighted Michael Maslansky and our research on ESG investing, in this insightful piece about the power of words.