Lee Carter joins Market Domination to analyze why American voters chose Trump and discuss the campaign rhetoric during the US presidential election.
INSIGHTS FROM
THE TEAM
Our take on the most, and least,
effective communication
Over the last 18 months, maslansky + partners has delved deeply into consumer and investor expectations around Environmental, Social, and Governance (ESG) issues. Our latest round of research, conducted in late August and early September 2024, surveyed 2,000 U.S. consumers to understand how political shifts—specifically a Trump or Harris presidency—might influence expectations for corporate climate action in 2025.
In this piece for Fox News, m+p President Lee Carter explores how political rhetoric is more charged than ever, with some getting a pass while others face backlash. She looks at how language carries significant weight, and how we interpret that language fundamentally shapes our perceptions of candidates. One thing is certain: authenticity is essential to trust.
How are the presidential candidates shifting their messaging in these final days on the campaign trail? Lee Carter questions Harris’ choice to increasingly focus on the threat of Donald Trump and his outrageous statements as opposed to her own candidacy and what she brings to the table. As Lee states, “You can always tell who’s winning by who’s reacting the most.”
Which candidate is the real agent of change in this presidential election? Lee Carter joined John Berman Tuesday morning on CNN News Central for some election language analysis… including how voters are more likely to see Harris as the change candidate and how her messaging is working to shape this perception, especially among undecided voters.
m+p Vice President Madeleine Neider emphasizes the importance of effective communication in healthcare. Highlighting the need for patients to use language that resonates with both them and their doctors to ensure clear and efficient dialogue, she introduces our new Sync methodology, the latest in patient dialogue research, to ensure what a patient says is what their doctor hears.