Tag Archives: insights

Our Top Language Moments of 2024

December 2, 2024

These are Language Moments that change the way we feel, the way we remember things, and the way we view the world. From “door plugs” to “demure”… from the “blue screen of death” to the “path of totality”… these are our Top Language Moments from 2024. Enjoy! 

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The Art of Persuasion

November 19, 2024

Elections always teach us something, if we’re listening. And this year serves as a masterclass in communication—from both candidates—according to Lee Carter. Read her latest thought piece for ten key lessons from this election cycle to help you communicate more effectively.

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The Language Moments of the Election

November 18, 2024

The 2024 U.S. presidential campaign had so many moments, from silly… to serious… to downright shocking. In this video compilation we identify the true language moments – those words and phrases that really shaped the election by how they made people listen, care, and act.

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What Do Consumers Expect from Companies on Climate Action in 2025?

November 1, 2024

Over the last 18 months, maslansky + partners has delved deeply into consumer and investor expectations around Environmental, Social, and Governance (ESG) issues. Our latest round of research, conducted in late August and early September 2024, surveyed 2,000 U.S. consumers to understand how political shifts—specifically a Trump or Harris presidency—might influence expectations for corporate climate action in 2025.

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Bridging the Patient-Doctor Language Gap

October 8, 2024

m+p Vice President Madeleine Neider emphasizes the importance of effective communication in healthcare. Highlighting the need for patients to use language that resonates with both them and their doctors to ensure clear and efficient dialogue, she introduces our new Sync methodology, the latest in patient dialogue research, to ensure what a patient says is what their doctor hears.

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The Language Moments of the DNC — and Why They Matter

August 26, 2024

There were a lot of takeaways from the DNC. We were listening for the key Language Moments—unique phrases, interesting words, and strategic messaging that stood out, defined the convention and the candidates, and just might end up shaping election outcomes. These are the Top Language Moments of the DNC.

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