Slide 1

Work We've

Done

Drive enrollment in crowded space: Speaking the language of customers to make a product stand out.

Slide 2

Work We've

Done

From better coverage for affluent customers > To we look for ways to say yes

Slide 3

Work We've

Done

Stand out in the driverless car revolution: From safer driver > To The world's most experienced driver

Head Start (NHSA)

Creating a new narrative to drive funding.

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P&G “The Talk”

Standing out as a leader and driving an important conversation about implicit bias

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Samsung Galaxy Note7

Protecting the brand after a high-profile product failure: From telling to showing

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WAYMO

Boosting Waymo from laggard to leader of the driverless car revolution

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