You can have everything else right — a great strategy, the right idea, a strong brand or product, and the facts on your side —

BUT IF YOUR LANGUAGE DOESN’T

CONNECT WITH YOUR AUDIENCE

IT WON’T MATTER

WE MAKE IT

MATTER

Through Language Strategy, we find precisely the right words that can change behavior and move an audience into action.

We’ve worked with a range of companies from multi-national brands to start-ups.

THE LANGUAGE OF THE PRESIDENTIAL DEBATE (Webinar)

It’s not what they said, it’s why they said it.

It was one of the most highly anticipated—and consequential—presidential debates in U.S. history. Why did the candidates make the strategic language choices they did—and what does it mean for the rest of the campaign? We look at the winning moments and missed opportunities through the prism of the language that makes audiences listen, care, and act… and what companies can learn from what happened.

Dynamic Response™

In today’s unrelenting, real-time media environment, companies have minutes to respond when crises or unexpected issues hit. Dynamic Response is a predictive, research-driven messaging platform that helps communicators get the right message out at the right time—with the right impact.