NEW STUDY:
THE FAIRNESS FACTOR
WHAT IS LANGUAGE
STRATEGY®?
We find the exact words to make your audiences listen, care, and act. That’s how you win. That’s Language Strategy.
CONNECTING
WITH AUDIENCES
IS OUR BUSINESS
That’s why our speakers are in demand for conferences, keynotes, seminars, panels & more
WHEN YOU NEED
LANGUAGE STRATEGY
Through Language Strategy, maslansky+partners finds precisely the right words that can change behavior and move an audience to action when you need to…
maslansky+partners has worked with a range of companies, from multi-national brands to start-ups.
OUR LATEST INSIGHTS
Insights
When “Good Genes” Meets the Culture War
The controversy around American Eagle’s jeans ad with Sydney Sweeney is not about denim or DNA. It’s a full-blown Rorschach test for our culture war, according to Lee Carter. In her latest piece, Lee explores why people on the left and the right are so outraged. Over jeans.
Hearsay
The Fairness Factor: Earning Trust in an Age of Rage
In case you haven’t noticed, people are angry. And not just at politics, but corporations. It’s an anger that runs deep, based on a primal feeling of unfairness. In our latest episode of Hearsay, CEO of OPRG, Chris Foster, joins Michael Maslansky and Lee Carter to share highlights from important new m+p/OPRG research that looks at how people think about business today. Get actionable insights on how to connect with audiences in this volatile environment… and learn what language and strategies will resonate in this critical moment.