In the season finale of HearSay, we discuss the language moments that defined politics, culture, and business in 2024 and what they might mean for 2025.
The Language Moments of 2024
December 22, 2024
Author Archives: maslansky + partners
From Buzzwords to Meaning
December 10, 2024
In this episode of HearSay, Lee Carter, Maria Boos, and guest Rajni Samavedam, CEO of Rabin Martin, delve into why it’s important to go beyond corporate social responsibility, how to measure impact without the numbers, and actionable ways to reframe the story for success.
Climate risk is a business risk
December 4, 2024
Read the article by Trellis Group, who shared some of our findings and insights about corporate climate change.
Moments make up a year. Language Moments define them.
December 3, 2024
Language changes the way we feel, the way we remember things, and the way we view the world. And 2024 was packed with them: language moments that jumped out in our public conversation, making us laugh, cringe, think, and learn. And we’ve captured the best of them.
Our Top Language Moments of 2024
December 2, 2024
These are Language Moments that change the way we feel, the way we remember things, and the way we view the world. From “door plugs” to “demure”… from the “blue screen of death” to the “path of totality”… these are our Top Language Moments from 2024. Enjoy!
LIVE: Lessons from the 2024 Campaign Trail
November 21, 2024
This special live episode of HearSay will help you make sense of the election so you can thrive in these post-election days, with lessons from both sides that you can leverage for your own work.
The Language Moments of the Election
November 18, 2024
The 2024 U.S. presidential campaign had so many moments, from silly… to serious… to downright shocking. In this video compilation we identify the true language moments – those words and phrases that really shaped the election by how they made people listen, care, and act.
What Do Consumers Expect from Companies on Climate Action in 2025?
November 1, 2024
Over the last 18 months, maslansky + partners has delved deeply into consumer and investor expectations around Environmental, Social, and Governance (ESG) issues. Our latest round of research, conducted in late August and early September 2024, surveyed 2,000 U.S. consumers to understand how political shifts—specifically a Trump or Harris presidency—might influence expectations for corporate climate action in 2025.
Misinformation: How words shape perceptions
October 17, 2024
In this episode of HearSay, Partners Michael Maslansky, Lee Hartley Carter, and Katie Cronen navigate the complex terrain of “bad facts” in messaging—a topic that is as timely as it is uncomfortable.
The Language Moments of the DNC — and Why They Matter
August 26, 2024
There were a lot of takeaways from the DNC. We were listening for the key Language Moments—unique phrases, interesting words, and strategic messaging that stood out, defined the convention and the candidates, and just might end up shaping election outcomes. These are the Top Language Moments of the DNC.