Tag Archives: language strategy

Navigating Innovation: Selling the new in tech and beyond

May 23, 2024

In this episode, we dissect the challenges of selling innovation whether you are selling enterprise technology, a new investment product, or plant-based meat. Through compelling examples and practical insights, the episode provides valuable guidance for navigating the complexities of selling innovation in today’s dynamic market landscape. 

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The Language of the Candidates

March 27, 2024

In this new episode of HearSay, Lee Carter and Ben Feller look at what the two presidential candidates are saying, what’s important about it – and what people should be listening for in the political months ahead. 

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The Real Cost of Corporate Speak

March 14, 2024

In this episode of Hearsay, Michael Maslansky, Lee Carter, and Ben Feller explore different moments of crisis and share their insights on what the challenges of corporate speak are, what it cost corporations that do nothing, and the different solutions to manage a crisis.

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The LVIII Superbowl Ads

February 14, 2024

Join Lee Carter, Keith Yazmir, and Will Howard in this special episode of HearSay as they delve into the world of Super Bowl ads. They debate which ads truly stood out, not just in terms of popularity but in their messaging impact.

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